We have developed a free learning platform in collaboration with the MIP Milan Polytechnic University Graduate School of Business. Have you signed up yet?
Start learning now!
Amazon Accelerate logo

Create and accelerate your online sales business

We support small and medium-sized enterprises (SMEs) and entrepreneurs in developing their digital skills to sell their products online

Join the Amazon Accelerate programme free of charge now

The Amazon Accelerate programme is a free educational programme for anyone looking to start a new online business or accelerate an existing one. Amazon Accelerate goes beyond selling on Amazon and covers a number of key topics to help your business succeed in e-commerce.

Our online training is tailored to your level of experience, with a comprehensive offering that ranges from website creation, online sales, marketing and social media use to cash flow management and the identification of opportunities for growth.

The programme offers online learning and consultancy tools for anyone looking to start a new online business or accelerate an existing one, regardless of whether they intend to do it with Amazon or another operator.
Virtual Academies

Online training

Corsi progettati in collaborazione
con POLIMI - Graduate School of Management per ottenere una visione a 360 gradi sul marketing digitale e commercio elettronico. Esperienza di apprendimento al tuo ritmo e contenuti sempre disponibili.
Virtual Academies

Virtual Academies

Live webinar with Amazon experts and our partners on how to start selling your products online and expand your business.

Bootcamp

"Bootcamp" intensive courses

Sign up and receive updates on upcoming three-day intensive online courses with the MIP Milan Polytechnic University Graduate School of Business

Our partners

Polimi
ICE – Italian Trade Agency
Netcomm
Repubblica Digitale
Confagricoltura
Confcommercio
Confapi
Regione Abruzzo
Marche
Sicily
Regione Umbria

Who is Amazon Accelerate suitable for?

Amazon Accelerate programme
Small and medium-sized enterprises with little or no online sales experience looking to start or consolidate and expand their online presence and entrepreneurs looking to create their own e-commerce business.
The programme is aimed at companies that sell physical products to both consumers (B2C) and businesses (B2B).

Tools and resources

If you're interested in starting to sell or learning more about selling on Amazon, consider the following tools:
Sell on Amazon

Sell on Amazon

Connect with millions of Amazon customers around the world

Sell directly to businesses

Sell to businesses through Amazon Business with special offers, bulk discounts and more.

Seller University

Free training videos created to help you learn more about selling on Amazon and to get the most out of the tools and resources available (Amazon Seller Central account required).

Amazon Advertising

We invite you to take part in our live webinar series to learn how sponsored ads can help your business grow.

Amazon Pay

Make it easy for Amazon customers to check out quickly and securely on your website with Amazon Pay.
AWS Logo

AWS "First steps in the cloud for SMEs"

"First steps in the Amazon Web Services (AWS) Cloud" is a series of free online appointments in Italian, designed for SMEs.

FAQ

Do I need to have a business to take part?
No. This programme is open to businesses and entrepreneurs at different stages of their development, even those looking to start from scratch.
Who manages the programme?
This programme is managed by Amazon in collaboration with the MIP Milan Polytechnic University Graduate School of Business, Confapi (the Italian Confederation of Small and Medium-Sized Enterprises), ICE (the Italian Trade Agency) and Netcomm (the Italian Digital Commerce Consortium).
I've signed up, what happens next?
Once you've signed up, you'll have access to online training designed in collaboration with the MIP Milan Polytechnic University Graduate School of Business, and you'll receive updates on upcoming Virtual Academies with our partners.
What is online training?
Amazon Accelerate offers a virtual pathway, developed together with the MIP Milan Polytechnic University Graduate School of Business, which is always available and includes 10 hours of content (videos, e-books, case studies and forums). The pathway includes two training courses depending on your level of experience, whether you're just starting your digital journey or looking to accelerate your online presence. There will also be a series of Virtual Academies developed with our collaborators in the form of webinars.
What is a bootcamp?
Bootcamps are intensive courses lasting five days, organised by the MIP Milan Polytechnic University Graduate School of Business to support SMEs in selling online. [more details will be made available soon]
How much does Amazon Accelerate cost?
The initiative is completely free of charge.
How can I sign up?
Sign up here to get started.
Amazon logo: United Kingdom
© 2022 Amazon.com, Inc. or its affiliates.