Sell worldwide with Amazon

Reach hundreds of millions of customers worldwide with Amazon Global Selling

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Expand internationally


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Accelerate your international sales

Accelerate your international sales using the power of Amazon's global brand

With over 200 million paid Prime members globally and more than hundreds of millions of active customer accounts worldwide, you can leverage Amazon's global scale to expand your business globally, using its state-of-the-art international logistics capabilities.

Grow and diversify your sales

Reduce low sales periods by taking advantage of peak seasons in other countries.
Grow and diversify your sales

Where to expand

North America

Start selling in the United States without having to register as a business entity. Don't miss out on millions of new customers!


Australia is a new marketplace, with a high potential for Selling Partners. It will allow you to create a new revenue stream and grow your customer base while leveraging on Amazon's website and logistics.


Start taking your first steps in the world's third largest economy, with 71% of Japanese shoppers shopping online. And if you don't speak Japanese, don't worry: Amazon has several language support options available to help you run your business.
Selling Partners* based outside Europe recorded an increase of more than 30% to their total sales on in their first year of launch, from sales made in Amazon stores in Europe. This figure then exceeded 50% in the second year.

Learn how other sellers have expanded globally

*Analysis based on selling partners registered in Europe, who started selling on between 2017–2019 and generated sales of at least $100,000 in 2019, in Amazon stores in Europe.

Get ready to sell globally

Yes, you can do it too, and we are here to help you. Find out how to expand successfully.

Do you already sell on Amazon in Europe?

Expand internationally


Are you new to Amazon?



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