Confagricoltura "Amazon Accelerate"

Confagricoltura is the oldest organisation established for the protection and representation of agricultural enterprises. It is committed to the development of farms and the primary sector in general, for the benefit of the community, the economy, the environment and the local area. Promoting access to business innovation, the sustainability of agricultural practices and the competition of companies in domestic and international markets.

Confagricoltura is widely present across Italy, through regional federations (in all regions), provincial unions (in all provinces), local offices and municipal delegations (over 2,200 offices), as well as through trade federations (headed up by regional and provincial trade unions for the product group) and product federations (including the corresponding regional and provincial areas of the product).

The Agri-Digital webinars: marketing and digital communication to support business, starting with an in-depth analysis of emerging trends in the field of agri-food sustainability, designed to inform you of the most advanced methods, techniques and tools in terms of stakeholder engagement, marketing and digital communication. Through a highly practical approach that combines theory with practical case studies, users will therefore be able to discover and implement effective marketing and communication techniques for selling their products and expanding their online business.

Who is the target audience of Amazon Accelerate's Virtual Academy in collaboration with Confagricoltura?

The webinars are aimed at small and medium-sized Italian enterprises operating in the agri-food arena that want to undertake an online sales strategy. Agricultural enterprises, food producers and the entire agri-food chain will find this content useful.