Your guide to selling new or used furniture on Amazon

There are no specific restrictions, so it is possible to sell any item of home furniture: both indoor items, such as sofas and beds, and outdoor items, such as garden tables or chairs.

Here are the steps to take and requirements for selling furniture on Amazon:

1. Sign up for an Amazon seller account. You can see the requirements here. 2. Choose your selling plan. You can sell as individuals or as professionals.
3. List your products in their respective categories. Add product details and create a detailed page.
4. Attract customers by using different resources and services to increase your exposure.
5. Track sales, provide excellent customer service, and explore all opportunities for growth.

Selling furniture on Amazon can be profitable, as these products are in high demand. To increase your chances of success, it's important to develop a business strategy and take advantage of the many programmes and services offered by Amazon.

Amazon offers growth opportunities and fulfilment services, such as Fulfilment by Amazon (FBA), to selling partners. These services can facilitate logistics, provide visibility, and increase the chances of improving online sales. In addition, sales partners can expand their horizons and sell in Europe or internationally.

Amazon is a large and dynamic e-commerce site that offers many advantages to sellers, including:

1. Reach a global audience of millions of active customers every day.
2. Expand your business globally with Amazon Global Selling.
3. Use Amazon's marketing and advertising tools to promote your products and reach more buyers.
4. Simplify logistics and customer service with Fulfilment by Amazon (FBA).
5. Register your brand on Amazon and build a strong brand reputation.
6. Sell pre-owned furniture to a specific audience.

The cost of selling furniture on Amazon depends on your selling plan, product group, fulfilment strategy and other variables.

For the furniture product group, Amazon applies referral fees (including the tax on digital services) of 15.45% and the minimum commission per item is €0.30. More information is available here.

Sellers can benefit from a series of resources to sell furniture, or any other product group, on Amazon Italia.

For example, Amazon Seller University offers free access to educational resources on a variety of topics, such as optimising product advertisements, advertising and customer service. Sellers can also learn about tax requirements in the VAT Knowledge Centre.

To help sellers increase their exposure and reach, Amazon offers a range of services and programmes, such as Advertising, Brand Registry and Automated Pricing. These growth resources can help sellers to succeed in selling online on Amazon.

There are two main ways to ship your furniture products to buyers. You can use Fulfilment by Amazon (FBA), a service where Amazon stores, picks, packs, ships and provides customer service for your products; or you can ship them yourself.

Many selling partners use a mix between Amazon fulfilment and shipping their own orders. For more information on shipping and fulfilment, see the site.

Once you sign up as a seller on Amazon, you'll need to list your furniture products. You don't need prior approval to sell furniture on Amazon.

A product listing includes:

1. Product identifier: A unique identifier for the product, such as a Global Trade Item Number (GTIN), Universal Product Code (UPC), International Standard Book Number (ISBN) or European Article Number (EAN). You can get a UPC code directly from GS1, or request an exemption.
2. Stock Keeping Unit (SKU): A unique identifier for your product, created to keep track of your inventory.
3. Offer details: Includes price, product condition, on-hand quantity and shipping options.
4. Product details: Includes the product title, brand, product group, description and images.
5. Keywords and search terms: Help shoppers find your product when searching for relevant terms on Amazon.

For more information on adding products, click here.